What is Your Unique Value Proposition ?

What do you bring to the table??

When creating your business plan you must take the position of being different.. In order to differentiate in a saturated market you must have what they call a unique value proposition or a unique selling point.

When you talk to potential lenders and investors or you’re just trying to pitch for your business you should always include these these 4 things.

1.  Always identify your target market and your audience. Who are the people that you KNOW and have identified as needing what you are offering.

2. Check what your competitors are up to. Observe their approach, stance and strategy that they have in place to address the issue. This is important because their perceived pain point of the customer may leave plenty of room for you to either improve on the issue or tackle a different perspective. This gives way for point number 3….

3. You have to do something different.  Then what your competitors are doing. The main idea here is to stand out. As discussed above, It should be something that they have not addressed or solved. When dealing with similar Products or services, what makes you shine, is when you confidently stand on facts that showcase that you have a different/unique vantage point within the same industry on market. So go check them out…know the pain points of your audience.

4. Let your belief system and passion for what you do push your purpose for offering this product or service. People will recognize and value your business. Hence Unique Value proposition.

Sometimes you can have the exact same thing as another business but because you have a different perspective, show hard evidence that solves the identified problems and present the timely execution of your plan differently, you’ll grab their attention. Your personality is a selling point as well….and to remind you this needs to be communicated within the first 2 sentences

Remember to always compliment the buyers journey and you can steal your competitors customers if they do not have their online presence current.

Cornerstone has so many different resources and information to share with you for business success. Our partnership with LivePlan to write up business plans for funding, investors and lendors will increase your level of success by 30%. One month is included for free when you purchase one of business bundles. Click on the link in the menu to set up an consultation. We can get you started with your business and help you with marketing as well. Everything on one platform to make your day-to-day processes seamless for your business. We know there’s not enough hours in a day to do everything. We can help!

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Customer Reviews Increase Sales

Reviews Boost Business!

Reviews are all about credibility and transparency. When you have review widgets that place positive reviews on your website you also boost SEO. 80-90% of potential customers look at reviews to make decisions about whether they will buy your services and products. Are you the trusted expert?

When you send your review request it should be immediately after YOUR CLIENTS experience with your business.  This will help you capture their candid thoughts and the emotional gratification of that experience to share with hundreds who are looking for resolve with the same pain point! CHA-CHING! SECURE THE BAG!

Respond quickly to any reviews to show you care about customer satisfaction.  It also helps to address negative reviews and provide a resolution expediently and learn how to address areas of improvement. Automated responses are the best feature of review apps to maximize customer retention.

SMS/TEXT , widgets and email are the most effective Ways to capture your reviews. These should be connected to websites where you know your customers look the most. Facebook,  Google my Business,  a page on your website just for testimonials and other directories.

Look for the free tool kit to take our review app for a drive FREE for 30 days!

Turn those customers into brand ambassadors to secure and increase customer acquisition, transparency,  trust and visibility.

Startups Quickbooks Bundle For Growth

Opportunity to Grow your business has never been better.

Build your Business foundation efficiently with Quickbooks Essential Plan and access to the business plan dashboard.   The ability to bundle quickbooks and the Live plan dashboard will allow you to scale and grow your business and monitor the success of income, revenue and sales. 

You will always have readily accessible the financial statements that you need to provide to investors or lenders. You can also have quick books integrate with live plan dashboard to feed your business plans financial forecast section.  Also remember that you can use your business plan as the foundation for any Grant proposals and add the specifics  or Tailor your business plan to suit the requirements for Grants.  Take our class and learn about the ins and outs of grants for your business.

To get 10% off on any other products in our store DM us. Bundles get discounts but you can get items by themselves. Let us help you choose what’s best for your business needs.  

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Boost Your Social Presence!

With our innovative tools boosting your social presence has never been easier! Create, draft, and send to multiple Social Media sites with one click. Our calendar allows drafts to be saved by the day, week or month for future posting.

Track your post performance on all social sites connected to our platform.  Generate leads by entering key words of potential customers looking for services like yours. No more signing into different sites to respond to potential or existing customers.

Engage , post, plan, market and monitor all applied social sites on one dashboard that houses reviews, email, your existing Google ads, maximize your SEO and so much more! SIGN UP TODAY!

Essential Business Tools to Leverage and Scale Your Business!

Best way to keep your customers happy is keep your business in order with great business tools. Create your Business Bundles, maintain your online presence,  attach your quick books, add your Google workspace and CRM ALLFROM ONE PLATFORM.

Chose one product or save and bundle your preference from dozens of products and services!!

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Google Is The #1 Search Engine in the World…

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What is your discoverability and rank amongst your competitors within the competitive digital world? With Google holding over 85% of search market shares our goal is to get you Google optimized for growth and higher customer acquisition and conversion. Let us complete a free analysis on your business to reveal your true online presence and potential.